European Wax Center has opened its first West Michigan location.
A waxing studio is moving to a major retail corridor in town.
A major outdoor outfitter plans to open a store in Grand Rapids ahead of the holiday season.
A retailer that sells "timeless style" for women, men, children and the home is coming to Grand Rapids.
A West Michigan maker of footwear and apparel is hosting a major warehouse sale.
A women’s clothing boutique in town is closing.
A salon and spa brand has opened a pair of locations in the area.
A local entrepreneur has launched a line of “cruelty-free, vegan lip glosses” geared toward young girls.
A downtown fashion school has received a grant to fund programming for the next five years.
A local salon and clothing store is opening its second location.
A retailer of plus-size clothing for women has opened its first store in the West Michigan market.
Lydia VanHoven-Cook is here to do the real work when it comes to educating the public on plus-size fashion, and she’s got news for you: “Being plus-size inclusive doesn’t mean one piece of clothing that’s got a lot of stretch to it that maybe I could fit into.”
It never fails. You compliment someone on their clothing and when you hear them say the word vintage, there’s always that sting.
You have your favorite fashion spots and boutiques that get you but it’s nice when there’s something new to investigate because you want your style to stay fresh. It’s also helpful when the shop has loads of advice.
The woman who owns a lingerie business probably has a husband who appreciates that sort of thing, right? That’s not the case for Elise Kutt, owner and founder of Naughty Bettie, the new European influenced lingerie boutique.
What’s better than shopping for luxury clothing, shoes and accessories? Doing it in pajamas from your couch. Just in time for the holiday season, A.K Rikk’s has launched an ecommerce site to make your shopping experience even more convenient and enjoyable.
Before you purchase one more on-trend clothing item, maybe what you really need in your closet is a personal stylist? Hooking up with a stylist can help you navigate the fickle world of fashion more than you ever realized.
You’re not selfish to wish that instead of traveling all over town to your favorite boutiques, they collectively came to you.
The boutiques of Hudsonville want to help you say adios to summer.
Emily Smith had been in the nursing field for 19 years. In March of 2014, she began feeling restless in the healthcare industry. After a family trip to the Music Capital of the World, Nashville, Tennessee had Smith making a big decision—changing the tune of her whole life.