Coppercraft Distillery released a limited-edition canned vodka cocktail crafted in partnership with the Detroit Lions.
The Holland-based distillery earlier this month rolled out Honolulu Blue, a blue raspberry lemonade and vodka-based cocktail that pays tribute to the history of the Detroit Lions NFL franchise — in name and with its color.
Honolulu Blue expands the distillery’s ready-to-drink portfolio to eight products, and it will be sold at select Michigan retailers, in Ford Field and within Coppercraft Distillery’s tasting rooms in Holland and Saugatuck.
“We’re excited to offer the perfect tribute to ever-faithful Lions fans in the Motor City and across Michigan,” said Brian Mucci, CEO of Coppercraft Distillery. “Our team is grateful for the opportunity to partner with the Detroit Lions franchise on this special release and to continue crafting spirits with widespread appeal among sports fans everywhere.”
The product name refers to one of the Detroit Lions’ official team colors. Honolulu Blue was developed for former owner George Albert Richards. Richards purchased the Portsmouth Spartan football team in 1934 and moved it to Detroit, renaming the franchise the Detroit Lions. Honolulu Blue was inspired by the waves off the coast of Hawaii and was chosen by Richards and Glenn Presnell, a member of the first Detroit Lions team.
Coppercraft has been an official partner of the Detroit Lions since 2019. Its spirits and canned cocktail drinks, including Honolulu Blue, can be found at the six Coppercraft-branded bar locations within Ford Field.