Beyond of Ada will open its doors Saturday in the Ada business district.
Part of the Sporthaus Collection, which includes Bill & Paul’s Sporthaus, Beyond of Ada offers outdoor clothing, footwear and accessories for men, women and children.
“Ada is a community that is dedicated to the outdoors and provides the perfect setting for Beyond,” said Daniel DeVos, owner and chairman. “Our team is excited to bring their passion and knowledge to the area by offering a variety of brands and styles for outdoor enthusiasts, as well as shoppers who are looking for high-quality lifestyle clothing and accessories.”
The Ada Village store, 551 Settlers Drive, Suite 100, will carry merchandise from current and new Bill & Paul’s brands, including Patagonia, Canada Goose, Kari Traa, Arc’teryx, INDYGENA, Michael Stars, Helly Hansen, SOREL, Fjällräven, tentree, KÜHL, Smartwool, Johnny Was, Krimson Klover, Holebrook and many others.
“Over the last 60 years, our Sporthaus Collection team has built a foundation of trust with our customers by providing top brands and an experienced team who add value through exceptional customer service before, during and after each purchase. Customers will receive the same experience at Beyond,” said Ryan Dean, general manager. “Our East Paris location will continue to be the primary destination for outdoor equipment, including kayaks, camping gear, skis and snowboards.”
Construction on the 3,669-square-foot retail store began in October 2019. Integrated Architecture served as architects, and First Companies handled construction. Grand opening events are scheduled for this fall.
Beyond of Ada’s hours are 10 a.m.-6 p.m. Monday through Saturday and noon-5 p.m. Sunday.