Co-founders start inclusive flower business

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Zoe Bruyn, left, and Tony K. Courtesy All In Bloom

A pair of local women have started a pop-up flower shop with a mission to include more individuals with disabilities in the workforce.

Grand Rapids residents Zoe Bruyn and Lisa Glover this fall co-founded All In Bloom, a flower business that is starting out with one employee who has a disability, Tony K., whose full last name was not disclosed for privacy reasons.

“We hope to also encourage other companies and organizations to do the same … because we recognize how much (richer) our communities are when everyone is included as active members,” Glover said.

Bruyn also founded Stir It Up Bakery, which Grand Rapids Magazine’s sister publication Grand Rapids Business Journal featured in a 2017 article. Glover is the activity and volunteer coordinator at David’s House Ministries, which serves adults with a developmental disability, traumatic brain injury or mental illness.

All in Bloom does not have a brick-and-mortar location but offers monthly pop-ups where customers can order fresh bouquets through Stir It Up’s website. The first pop-up was Oct. 2, and orders for the second — to be picked up Wednesday, Nov. 24, just in time for Thanksgiving — began Nov. 8.

“We officially have one pop-up and one wedding under our belts,” Glover said. “This month is our Thanksgiving pop-up with Stir It Up (Zoe’s other business), who shares the same mission of inclusion.

“We would so appreciate your support. … It’s my hope that we can continue to grow and reach more people,” Glover said.

More information on All in Bloom is online.

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