Deli eyes Wyoming location

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Wyoming may have a new deli option by the middle of next year.

McAlister’s Deli, which currently operates a location in Lansing, has a lease at 2380 Health Drive SW in Metro Health Village.

Franchisee Dickie Basra said the Wyoming location would be the first of up to three in West Michigan. He’s also considering another spot in Wyoming, as well as one in Kentwood.

While the delis would be his first, Basra said he’s quite familiar with business ownership.

“I’ve owned several of my own gas stations and convenience stores with food elements to them — whether it was pizza or fried chicken — and I always wanted to explore the food component further,” Basra said.

He said franchising presented a good opportunity to try something different, and the processes and systems already in place should smooth the startup path.

Joe Guith, president of Atlanta-based McAlister’s Deli, said the company is excited to have Basra lead the brand into what is anticipated to be “a very successful market” for McAlister’s Deli.

Founded in 1989 as a diner, McAlister’s Deli is a fast-casual restaurant chain that is known for its “sandwiches, spuds, soups, salads, desserts and McAlister’s Famous Sweet Tea.”

In addition to dine-in and take-out service, it offers catering with a selection of sandwich trays, box lunches, desserts, a hot spud bar and more.

“Our franchised restaurants in Michigan and throughout the greater Midwest region continue to exceed performance benchmarks, and we believe it’s because of the connection we share with our guests and community, which aligns with Midwestern values,” Guith said.

Basra said he plans to hire between 40 and 60 employees across all West Michigan three locations.

McAlister’s Deli has more than 450 locations in 27 states and is owned by Atlanta-based Focus Brands.

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